Empowering individuals to rapidly transform their lives both personally and professionally, through success-orientated thinking.

How you can reinvent yourself for success


Mindset and the nature of our thoughts will determine the path we take in life. An integral component of this is our self-talk which can either hold us back or propel us forward. It’s that internal voice that has such a powerful influence on the choices and decisions we make, ultimately shaping our self-image. If we want to believe something different about ourselves, to have greater self-confidence, can we reinvent ourselves for success? Because life will never be better than our self-image allows it to be, so the change has to start with us.

Why we are different


So many people are simply unaware of the power they have to direct and control their lives, let alone where to start. 

With the essential Winning Edge proven framework, you'll understand it's the nature of your thinking - your mindset - that will impact the part you play, to create the outcomes you want and thus pushing through the doubts and self-limiting beliefs holding you back when the chips are down or when you want to up your game.

Over 35 years in, the Winning Edge mindset magic continues to empower individuals and enable businesses worldwide, across multiple industries, to radically transform their results.

In a nutshell, our programmes are pragmatic and challenge you head-on, reaching parts of the brain most training fears to tread! We are straight-talking and dynamic with our approach when delivering strategies to help you reset your mindset, execute your vision and achieve game-changing and sustainable results with meaning.

There is no magic wand. It takes true grit and dedication to achieve great things. However, we are committed to delivering a framework so you can make it happen. The Winning Edge learning platform has been carefully designed, with intention and commitment to maximise learning and provide invaluable resources, support and community for you to grow and thrive. 

It's how we do it that really sets us apart...

Mindset management training recognised with an MBE award

The award, presented by HRH Prince of Wales, is the first to be awarded for services to personal development and training within the corporate sector.

Richard Jackson has built credibility over the past three decades by demonstrating that what Mancroft’s Winning Edge courses offer is unique – mindset management is THE key determinant in organisational success – it even affects people’s willingness to embrace and fully implement the ‘how to’ and skills that they possess. The over-riding ethos being that how we think about things is much more important than what we think about.

Mancroft’s unique Winning Edge courses have taken Richard worldwide from small businesses to FTSE 100 and Fortune 500 companies.

On receiving the MBE, Jackson said: “This is an incredible honour and I feel very privileged that Mancroft’s work has been recognised.”

What we stand for - our values


Our bold, straight-talking and transformational solutions, provide strategies and know-how to enable you to achieve ambitious goals with purpose and grit, whilst delivering real value and impact to your network and beyond. We want you to receive an expectational service and experience lasting change.

Personal Responsibility

Taking responsibility for the part we all play in any given situation is at the cornerstone of what we do. Vision, learning and growth are integral to moving forward. We own this and empower our clients to do the same.


Our clients’ success is our success. Our content is intentionally delivered to honour sustainable long-term growth and to continuously meet our clients’ needs, both personally and professionally.


No man is an island therefore, it’s our mission to bring a collaborative community of like-minded individuals together – in a positive and supportive space to learn, grow and thrive, encouraging accountability for goals and to celebrate the successes that will repeatedly build as a result.


Everyone deserves a shot at their definition of success - whoever they are and wherever they’re from - if they’re prepared to do what takes to achieve it and providing it does no harm to others.

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